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Efabrika

Expertise · Creative & Marketing Operations

Consistent communication at the pace you need.

We set up and run creative production that keeps quality steady across campaigns, channels and locations, with workflows your teams can rely on.

Let’s TalkSee Our Approach

01When it’s relevant

  • Campaigns run across many channels and formats throughout the year.
  • A network of locations or partners needs consistent, local communication.
  • An in-house team needs more production capacity without losing quality.
  • Production steps and approvals should become clearer and more predictable.

02What we contribute

  • Campaign production
  • Content production
  • Creative systems
  • Multi-location communications
  • Production workflows
  • Asset management
  • Managed creative services

03How we approach it

  1. Define & ExploreWe learn how communication is planned, produced and approved today.
  2. Design & DevelopWe design the creative system and workflow, then produce the work within it.
  3. OptimizeWe review output and process regularly and refine both.
  4. …and back to Define & Explore.

04Related work

Toyota dealer network system: dealer map, content calendar and performance dashboard

Toyota

Toyota dealer network: channel management

A distributed marketing model for Toyota’s network of 66 dealerships. Central planning keeps every dealership aligned with the brand, while each one can act locally. Dedicated teams handle media planning, content production, channel management and reporting day to day.

Efabrika’s role: Efabrika designs and runs the model, from strategy and media planning to content, reporting and the supporting technology.

  • Research
  • Strategy
  • Creative Operations
  • Multi-location
  • Media Planning
  • Reporting

Toyota

Toyota dealer network: reporting dashboard

An automated reporting dashboard for the social media channels of Toyota’s dealer network. It brings each dealership’s channel data together and produces centralised and executive reports automatically, so decisions at the brand and across the network rest on the same picture. It supports the wider channel-management model.

Efabrika’s role: Efabrika designed and built the dashboard, its data connections and the automated reports, and keeps refining them.

  • Reporting
  • Data Integration
  • UX/UI Design
  • Development
  • Ongoing Support

05Ways to engage

Focused ProjectsA defined campaign or a set of templates and guidelines.Custom SolutionsA creative operations model designed and introduced in phases.Ongoing PartnershipsManaged, ongoing creative production with documented priorities.

Tell us how your communication runs today.

We’d like to understand your channels, your teams and the pace you need.

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